
21 October 2024
Discover the wines and spirits of Occitanie: a journey into the heart of its terroirs.
Occitanie, known as the "Land of Terroirs", has a lot to offer. Renowned for its cultural richness, historical heritage, diverse landscapes, and local products, this region is perfect for a getaway in the heart of the vineyards.
In partnership with the CRTL Occitanie.
Occitanie is a beautiful region to visit for an authentic immersion in French culture, off the beaten track. Over the centuries, winegrowing has flourished here, becoming a cornerstone of the regional economy. Today, this rich heritage is reflected in the diversity of Occitanie’s wines, appellations, and know-how, all of which contribute to the region’s cultural identity.
Wines from Occitanie: a range of flavours
The vineyards of Occitanie are a true invitation to embark on a culinary and sensory journey. Whether you’re a wine lover or a connoisseur, you’ll find something to suit your taste in this remarkable variety. Occitanie, a major wine-producing region in the south of France, includes Languedoc, Roussillon, the South-West, and part of the Rhône Valley. This geographical diversity is reflected in a mosaic of terroirs and microclimates, offering an incredibly rich and varied palette of aromas.

The wines of Occitanie are renowned for their aromatic richness and diversity, offering a truly unique tasting experience. In the heart of the Pays d’Oc, you’ll discover a wide range of styles, from powerful reds to delicate whites. Mediterranean influences shape the aromas, giving these wines a distinctive character rooted in their terroir. Explore iconic red grape varieties such as Grenache, Syrah, Mourvèdre, and Carignan, and whites like Clairette, Picpoul, and Muscat.
Typical spirits of the region
Occitanie isn’t only about wine, for a true immersion in the Land of Terroirs, there’s much more to discover. The region also produces iconic spirits that deserve your attention.
Among the must-try drinks is Armagnac, one of France’s oldest brandies, prized for its aromatic complexity and ageing potential. Byrrh, an aperitif from Thuir, is a blend of wine, herbs, and spices, offering a unique tasting experience, especially when discovered in the famous Byrrh Cellars. Maison Noilly Prat, based in Marseillan, is renowned for its vermouths, with historic cellars open to visitors.

Beyond these flagship products, Occitanie offers a wealth of other treasures, including fruit brandies made from Agen prunes and William pears, as well as artisanal liqueurs crafted from local plants and fruits. Floc de Gascogne, a liqueur wine blending Armagnac and grape must, and Pousse-Rapière, an orange liqueur made with Armagnac, are also part of the region’s heritage. Hypocras, a medieval spiced wine, and Rogomme, a liqueur wine from Quercy, further enrich this diverse tradition.
Things to do in Occitanie: visits to vineyards and distilleries
Immerse yourself in the fascinating world of Armagnac with a visit to the trading houses of Bas-Armagnac. Discover every stage of production, from vineyard to bottling, and enjoy tastings of various vintages led by passionate sommeliers. In Thuir, the Byrrh Cellars welcome you for a guided tour, where you can admire the largest barrel in the world and taste this renowned aperitif. Don’t miss Maison Noilly Prat, which offers workshops to uncover the secrets of vermouth production, and even create your own cocktails.
Join a guided tasting to explore the region’s typical grape varieties and appellations. For food lovers, food and wine pairing workshops are also available, offering a chance to learn how to match flavours with finesse. Throughout the year, events like grape harvests and producers’ fairs provide unique opportunities to savour local delicacies.
For an immersion in the world of wine, stay in a charming residence in the heart of a wine-growing estate.
From wines rich in aromas to artisanal spirits that reflect the story of the terroir, we invite you to discover these treasures through winery tours, friendly tastings, local dining experiences or even by incorporating them into your next meal. Together, let’s keep the passion for Occitan wines and spirits alive and share our love for this unique heritage.
Alcohol is dangerous to your health. Addiction is also a significant risk. Drink in moderation to protect your health.
Want more inspiration to discover our regions? Sign up for our newsletter.
Wine tasting is best enjoyed with others. To offer an unforgettable experience to your loved ones or yourself, visit our gift shop.
Make the most of your Teritoria experiences by joining our free loyalty programme. Enjoy cashback credited directly to your account every time you pay.